Wavemaker | Associate Business Director

Media Planning Mumbai, India


Description

Job title: Associate director  
Reporting to: Director  
Location, Country: Mumbai   
Brief role description:  
Wavemaker is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Associate Director to join us.  
3 best things about the job:  
  1.  Get in-depth understanding of the client’s business and work on multi-media strategy

  2.  Learning across traditional & digital media

  3.  Be a part of award winning and historic campaigns
About Wavemaker  
We always believe there is a better way to grow our client and our people. We do this by positively provoking growth for our clients and people. We work with clients to help them grow and shape their consumers’ brand decisions and experiences through media, content, and technology.  
We have one single attitude – Positive Provocation.  
Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We always make sure we have each other’s backs through our inclusive culture.  
We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you.  
Our attitude of Positive Provocation is enabled by:  
  • The deep Knowledge we have of our clients’ business.
  • The confidence to Challenge what’s gone before.
  • The Support to go further than we thought possible. 
   
Core responsibilities:  
  • Understand client’s business and current Media strategy deployed.
  • Be responsible for client’s day-to-day deliverables.
  • Be responsible for client’s deliverables and understanding what’s working and what is not working from a strategic lens
  • Reviews, AOPs
  • Be able to plan multi-media (Traditional & Digital)
  • Analyse media, business & competition learnings to form next year’s approach
  • Be able to bring integrated (Traditional & Digital) learning and conversations with client
Additional responsibilities:  
  • Client Management
  • Optimizations
  • Reviews
  • Identifying new Media opportunities for client
  • Understanding new platforms
  • Analysing Media trends
The Candidate:  
  • Analysis for weekly meetings & Monthly meetings
  • Campaign Insights & application of the same in future campaigns
  • Platform updates
  • Educating clients on various formats and benefits of same
  •  5+ Years of experience in Media – Digital and TV understanding
  • Postgraduate
  • Client servicing
  • Familiarity with online and offline planning software
  • Background in strategy will be given preference.
   
We are a part of GroupM, WPP’s global media investment management company. Discover more on wavemakerglobal.com, Twitter and LinkedIn   
We are an equal opportunities employer.  
All GroupM agencies are equal opportunities employers and welcome applications from all suitably qualified persons regardless of their race, gender identity, disability, culture/religion/belief, sexual orientation, or age.  
More about GroupM India  
2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners, and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.